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  1. Google Analytics Helps You Filter Spider and Bot Traffic

    Ever wonder how much of your traffic was actual human visitors and how much of your traffic was really scrapers, bots, and other web spiders? Google Analytics will now help you discern just that. On their official Google+ page, the Google Analytics...

  2. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    The latest version of Google's "human rater handbook," a.k.a.search quality evaluation guide, has leaked once again, and gives us more clues into how Google determines quality. If you aren't familiar with how human raters work, a quick refresher here:

  3. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    After all, SEO is about technology and human behavior. This is how Loni Stark, director of product and industry marketing at Adobe, helped described the new Adobe Experience Manager. I managed to catch up with Stark at the Adobe Marketing Summits...

  4. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you buy yourself a bunch of bots, you likely won't get much in the way of comments, +1's, and shares from that non-human audience, and miss out on potential SEO lift. According to Christian Ashlock, Product Marketing Manager at Google+, the...