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  1. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    The total number of shares in Super Bowl ads increased by 129 percent from 2011 to 2012. Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and look at even if they haven’t ponied up $3.7 million to...

  2. 3 Mobile Marketing Must Haves for the Holiday Season

    Santa spends all year getting ready for the next holiday – luckily the mobile industry has a number of tools and technology available to develop an effective, performance-focused campaign with a much shorter timeline.

  3. Rise of Mobile & Local, Google Updates Top Concerns for Search Marketers

    Number of sales/leads (49 percent) Number of sales/leads (42 percent) An additional 41 percent pegged mobile as significant, for fully 87 percent finding it a concern overall. Eighty-seven percent also felt Google algorithm updates were significant...