Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. But what does Google have to offer on the subject?
bloglink=http%3A%2F%2www.domain.com/ Ensure these four are in the list:
http://blogsearch.google.com/ping/RPC2
http://rpc.pingomatic.com/
http://rpc.technorati.com/rpc/ping
http://www.feedburner.com/fb/a/pingSubmit?
Why can't we look at search marketing from the perspective of encouragement? So many industry blog posts focus on the negative (e.g.things You're Doing Wrong With Your Link Building" or "The 5 Worst SEO Mistakes You Can Make.
This open-source Apache HTTP server module automatically applies web performance best practices to pages, and associated assets (CSS, JavaScript, images) without requiring that you modify your existing content or workflow.
As SEO professionals or webmasters, we have built or maintained a website molded to our perception of what a site should be. But while piece-mealing an SEO project, band-aiding, or adding features/content, has the role of your site gone off course?
So for example; http://example.com" target="_blank">anchor text. People are almost always talking about absolutes in terms of "this is how XYZ will reduce your bounce rate," and so on. I don’t subscribe to this school of thought...
While a long standing concerted effort toward SEO can pay off big down the road, don’t forget that sometimes there are quick tasks that can turn the needle. Over the years, I have heard many times from individuals desiring success in SEO, the...
Become familiar with common HTTP response codes. Non-preferred (essentially duplicate) URLs (e.g.http://example.com may redirect to a preferred homepage, such as the www version). Ah, mid-December! Unless you’re Amazon, it’s the quietest time of...
You're awesome. Your site is fantastic. You have great content. People think your site rocks – traffic is skyrocketing and you're attracting plenty of links. Search engine optimization? Who needs SEO?
People conduct an affiliate marketing campaign for one simple reason: to make money. There's no giant group of affiliates trying to drive altruistic traffic to a site that seeks only to give you information (with no links to buy anything) on how...
I was a part of a much anticipated website redesign and relaunch recently. I fervently monitored post launch metrics, page crawl rate, 404s, indexed pages, and so on as any other anxious SEO professional would do.
Here are the main reasons why people redesign their websites: We want to freshen the look/feel. We need to update our content, to be more relevant for where we are today. We have too much information on our website.we need to clean house and...
One of the most prevalent ideas floating around the internet is that if you're not in a sexy niche, no one will want to link to you. Eric Ward once used the example of social media for Preparation H to illustrate the issue of fandom on Facebook.
Once you’ve finished your on-page SEO audit, the next step is to conduct a technical site audit. You don’t want technical issues to make it difficult for search engines to crawl and index your site, as that will make it tougher to rank highly and...
If you want to see pages that have returned other error codes (i.e.series), then all you have to do is select that range from the HTTP code drop down. Like Google Webmaster Tools (GWT), Bing's Webmaster Tools provides some great data for webmasters...
Redirect Path flags up 301, 302, 404, and 500 HTTP status codes. It also displays HTTP Headers and the server IP. We’d love to know about yours too, so make sure to drop a comment below! Email Boomerang for Gmail (Chrome/Firefox)
Based on the happenings over the past few weeks, and especially given that Google is sending warning messages about unnatural links to webmasters, it seems almost inevitable that the next great link building business scam will be promising to...
Finance s $37.9 billion in revenue over the course of 2011, according to research by SEM software/PPC service firm Wordstream. Last week, Google’s earnings disappointed investors, with revenue falling $300 million short of analyst’s expectations.
I love link rot.and so should every marketer tasked with creating and/or promoting high-utility content. Link rot is a Force of Web-Nature that turns 30 percent of outbound links into real opportunities for you to promote high-quality content.