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  1. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    We can't follow up, close a deal or upsell to a shadow. The Justice Department certainly hasn't been bashful about asking various search engines and social media platforms to share privileged data before – even without a warrant.

  2. Microsoft-Yahoo Search Ad Deal Will Continue for Another Year

    However, Microsoft wants the market share that Yahoo provides and they don’t want to potentially lose the deal to another search provider – namely Google. It is surprising that Yahoo signed on for this extension, as Mayer wasn’t happy with this...

  3. A 7-Step Landing Page Template to Convert Prospects into Leads

    You're also building a value case for your product, so that when you reveal the price, it will look like a great deal compared to what it's worth: Pay-per-click search marketing may have been invented in the second Clinton administration, but it's...

  4. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    In an interview with the New York Times, European Union’s antitrust chief, Joaquín Almunia, noted one solution to deal with this issue could be "labeling" – or something that clearly distinguishes when Google is promoting its own services...

  5. 14 Tips on How to Become a More Efficient SEO Professional

    trying to deal with. The "optimization" in SEO implies that there is always something more which can be done to improve organic search visibility, so the faster and smarter you can work, the better results get and happier your stakeholders will be.

  6. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    Of course, all results for these terms aren't necessarily in relation to Pope Francis, but a great deal consist of those that have appeared since March 13. Even prior to the commencement of Pope Benedict XVI's papacy, one of the Cardinals used...