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  1. Yahoo Beats Out Google to Become Mozilla’s Default U.S. Search Engine

    Instead, Yahoo will become the default U.S.search option in the browser for the next five years, under a new strategic partnership announced yesterday. But given that Firefox users alone search the Web more than 100 billion times per year, the...

  2. Average Viewer Watched 23.2 Hours of Online Video Content in December

    At the same time, YouTube renewed and extended its successful partnership with UMG. According to Sandoval’s sources, “Negotiations with Universal Music Group, Sony Music Entertainment and EMI Music, appear to be going smoothly – and one of the...

  3. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    According to the study in partnership with Nielsen, search plays a significant role in the overall engagement on the Internet at 80 percent as Filipinos go online for leisure and entertainment activities from listening to international music (68...

  4. Bada Bing! It’s Baidu Bing – English Search Marketing In China

    Microsoft’s Bing, along with Baidu, recently announced a partnership that aims to fill that gap. I can see the win-win situation that the Baidu-Bing relationship provides in its current state and I’m excited about learning more about the developing...

  5. Analyzing the 9 Most Common Link Building Strategies [Best of SEW 2010 #2”

    News portals frequently sign these types of partnership deals. Dropping a URL in a comment isn't a big deal, but mixing in some anchor text in the "Name:" section is a spammy signal. Cost/Benefit: With the exception of Yahoo and DMOZ, directories...

  6. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    Practically the next day Yahoo Japan announced a partnership with Google. If you've been doing white hat link building in Japan and not participating (or at least not that much) in paid link exchanges, you should see a great deal of competitors...