NBC has opted out of its multi-year advertising partnership with Google because the company found "little value" in having Google sell its ads, Adweek reports. Adweek noted that Google brought "smaller businesses to the TV space that otherwise...
Yes it is Rocket Science - at least that is the name of the reality programming company Yahoo just signed a production deal with, according to AdWeek.com This contract and a couple of others Yahoo has signed recently reflects the importance the...
ICrossing Buys Newgate in Search Deal, AdWeek A competitive intelligence tool from Hitwise shows you exactly which search terms are driving the most traffic to your competitors' web sites.This article examines the Hitwise Search Intelligence tool...
A pact was reached between Nick Denton's Gawker Media and VNU, publisher of Billboard and Adweek, to expand tech blog Gizmodo into European markets. all due respect to Adweek blog Adfreak) This is the first blog publishing deal that feels really...
Yahoo Testing Behavior Targeting Of Ads - Spotted via InsideGoogle, Yahoo Tests Behavior-Based Content Ads from AdWeek covers Yahoo testing ad placement on web pages outside of Yahoo own site through behavioral tracking, in a partnership with...
This AdWeek article offers details. BlinkxTV Inks Deal with iFilm - iFilm, the treasure chest of viral videos, music videos, short films, and more has announced a content deal with Blinkx that will make its database accessible via the BlinkxTV...
This AdWeek article offers details. An article in the San Francisco Business Journal has a bit more including details about a new deal with NBC that will provide preview clips to listings for NBC programs.
Lycos in Deal for Search-Targeted Banner Ads from AdWeek covers how The AdWeek story also notes that Claria plans its own search behavioral targeting service,
based on the data is gathers. Lycos will be distributing its paid listings through the...
A new AdWeek article: Yahoo! Last week I blogged an item about Yahoo CEO Terry Semel predicting that Yahoo's advertising deal with MSN will end when Microsoft launches their own ad network. Sees End To Its Deal With MSN, includes a comment from Ted...
AdWeek Mar 8 2005 1:19PM GMT Yahoo Sees End To Its Deal With MSN. Ansearch signs pay-per-click ad deal. The researchers called this pattern a "golden triangle" at the top of result pages. The triangle extends across the top natural search result...
AdWeek Feb 17 2005 3:10PM GMT The New York Times Co.has agreed to buy About.com from Primedia Inc.in an all-cash deal valued at about $410 million. Quantity of Inbound Links the Only Linking Factor Search Engines Use?
Adweek Online sub Oct 1 2003 8:13AM GMT This alignment recently cost Overture its deal with major German portal and ISP T-Online, which shifted to Google. Diller Firm Searches Google Deal. LookSmart has relaunched its Sponsored Listings program...
Adweek Online sub Oct 1 2003 8:13AM GMT Financial terms of the deal were not disclosed. Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed...
Ad Efforts Blossom in Search Engine Arena AdWeek, June 6, 2003 http://story.news.yahoo.com/news? tmpl=story&u=/adweek/20030606/ad_bpiaw/adeffortsblossominsearchenginearena The article does address that Ask Jeeves is making money from a sweetheart...
Adweek Online Apr 4 2003 9:01AM GMT Apparently, the deal between Yahoo and Overture gives Overture-provided links certain exclusive positions within Yahoo search results. Google Inks Amazon to Comprehensive Search Deal.
Adweek Online Apr 4 2003 9:01AM GMT Google Inks Amazon to Comprehensive Search Deal. Search Engines 101 SearchDay, Apr.http://searchenginewatch.com/searchday/03/sd0402-se101.html Use these outstanding online resources to get the equivalent of an...
Adweek Online Mar 24 2003 7:00PM GMT Jeeves Inks Pharma Deal, FAST Unveils Upgrade/. The Resource Discovery Network (RDN) is a well-known and highly regarded web directory of academic resources, compiled by volunteers working in colleges...
Adweek Online Mar 19 2003 9:01AM GMT Kiplinger Announces Content Deal with MSN/. On-air meteorologists display live, local, neighborhood weather conditions from participating community schools. WeatherBug allows you to tap in to this same...
Hill, Holliday Fashions Relaunch Ads for HotBot AdAge, Dec.http://www.adweek.com/adweek/iq_interactive/interactive_display.jsp? A look at how the deal may help Yahoo bring in more searchers, as well as search revenue, can be found in the article...