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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Unlike the Search Network, you have a great deal of control over devices. There are a few factors that may cause unqualified traffic, such as mobile devices, campaign targeting, ad copy – but ultimately, I blame the children (but we’ll get to them...

  2. 5 Social Media Advertising Trends to Watch for in 2014

    For every new social network and ad platform, you're forced to deal with varied ad units (sizes, editorial policies, etc.and management requirements. Ads on Google+? A few years into Google's gamble in social media and Google+ is still completely...

  3. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    In an interview with the New York Times, European Union’s antitrust chief, Joaquín Almunia, noted one solution to deal with this issue could be "labeling" – or something that clearly distinguishes when Google is promoting its own services...

  4. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Peter Kafka of AllThingsD reported last night that “YouTube and its owner Google have agreed to buy a minority stake in VEVO, according to people familiar with the deal, which hasn’t been finalized. The deal would strengthen YouTube’s top position...

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    For the low, low price of $1, some lucky participants scooped up the latest deal from Google Offers: a lifelong boost of good parking karma. Now when people click on a search ad, Google will teleport through time and space – directly to a business...

  6. 5 Things That Should Happen in Digital in 2012 – But Probably Won’t

    These brands are getting a “cheap” deal overall but are often missing a vital point – as Honda CMO Steve Center has said, “If you grind the margin out of your agency you will get a marginal agency. This especially applies when a digital department...

  7. AOL Video Ranked #2 Most-Trafficked Online Video Platform by comScore Video Metrix

    In other news, comScore Video Metrix also reported that Americans viewed 4.3 billion video ads in March, with Hulu generating the highest number of video ad impressions at more than 1.2 billion. As Vice President Joe Biden would say, "This is a big...