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  1. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    Examples include words like "windows," which can refer to the glass-filled holes in your house, or the operating system, and "speaker," which can refer to an orator or the thumpingly loud box your neighbor can’t seem to turn down.

  2. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    As for those women attending SES events, Roth notes that “a female speaker at SES New York is looking into arranging a girls night out for female speakers – so hey we could be getting somewhere in making the female marketers a powerful force!

  3. Jeffrey Hayzlett To Keynote at SES London 2011 in Cowboy Boots

    will be the keynote speaker at SES London 2011, the leading search and social marketing conference in Europe. A much sought-after speaker, Hayzlett was named "Business to Business Marketer of the Year" by B2B Magazine in 2009 and has received...

  4. Build a Better Cesspool

    If you are a writer, speaker or some other type of talent and you are getting paid for the trade you admire, respect and effort, you can almost guarantee that someone is waiting in the wings to complete your assigned tasks at no cost to the...

  5. SES Chicago 2008 Recap

    A particular champion of search engine guidelines (who had once derided the conference's speakers) was in attendance as a speaker, and there was some feeling that shouting would erupt. Also, the cold weather keeps many in house after the sessions.