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  1. SEO Is No One-Trick Pony

    From there, you might also want to do some site: searches in Google to see how much content the competitors have indexed (and what kinds of content), to gain a sense for what you may need to build. That said, some of the best posts are those which...

  2. Last-Minute SEO - Here Come the Holidays!

    Long tail can be a huge winner because people use so many different types of phrases to find the items they are looking for and Google’s Hummingbird update rewards these types of searches. Unless their business is summer-related, summer is the time...

  3. 2013 Search Year in Review with Bing, Yahoo & Ask.com

    In 2013, people planned their travel getaways, if only in their dreams, through popular searches on Bing that showed Hawaii as the most sought-after locale by U.S.searchers. Top searches across engines included things like Obamacare (Affordable...

  4. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    How a person searches can be just as telling as the query. Set up local searches to trigger social promotions that offer discount coupons for in-store purchases. Not only do these handy marks help us to see the hot topics of the day and what’s...

  5. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    Most U.S.searches for ‘Black Friday' this month have originated in Omaha, Minneapolis, Los Angeles, Columbus, and Buffalo," Yahoo said. For consumers with kids, Experian showed trending toy searches that included "skylanders swap force," "rubber...

  6. The Role of #Hashtags in Social Media and Search

    Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms. Google+ calls them 'Hot Topics', and Twitter displays 'Trending'. Yes, I said 'heard' because hashtags have now infiltrated...

  7. Google & Yahoo Reveal the Most Searched For Halloween Costumes of 2013

    Breaking Bad – searches are up nearly 3x vs.last year for the popular AMC series, which just saw huge ratings for its series finale. Judging by recent searches, you aren't the only one. Gatsby dress – searches are highest in New York and California

  8. Broken Link Building: How to Find Thousands of Broken Link Opportunities at a Time

    You can use Google operators to find resources page using searches like ‘gourmet food inurl:resources' (see Advanced Search Operator Tactics for much more on this), use a link checker such as http://frayd.us/extensions/linkchecker/ to identify...

  9. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    As proof of cause and effect, Google AdWords Keyword Research Tool illustrates that monthly searches in the U.S.for “emerald dress” are currently well over 12,000. With spring on the horizon, top searches include sundresses, maxi dresses, and high...