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  1. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    For example, somewhere in the app description you should provide a link to the your desktop website. The title of the app determines the URL and title tag of the web page the app is hosted on. The world of mobile apps is foreign territory to most...

  2. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    Now, with Enhanced Campaigns, AdWords users can target mobile users with the same campaigns they use for desktop search. Giving the user what they need now: Mobile users tend to be further down the funnel than desktop searchers.

  3. Get Your adCenter Search Marketing Campaign in Shape for 2012

    If you haven’t worked in your adCenter account recently, you should check out the redesigned user interface and upgraded adCenter Desktop tool. Here are some of the most popular tips that emerged from a series of search advertiser workshops hosted...

  4. Tearing Apart Killer Marketing Tactics From Shark Week

    An easier strategy would have been free Twitter backgrounds, desktop backgrounds, shark-themed profile images for fans to display proudly for shark week. Shark Week started way back in 1987 and last year, and many celebrities have hosted the event...

  5. Daily SearchCast, May 10, 2006: Yahoo Livesearch: Answers Before You Finish Typing!; Yahoo & Google Seek IE7 Users; Will It Be Google Rather Than Vegemite Sandwich? & More! (Corrected File)

    The tool is a desktop application that searches Google using a site: command and also checks sites that link to you, to see if they are banned as well. In short, two sites are hosted on the same server and same IP address.

  6. Daily SearchCast, May 9, 2006: Yahoo's New Panama Ad System; Getting Real Time Date; Microsoft's New Moves In Maps; Googlers Fuel California Tax Revenues & More!

    Web resources and desktop/palm/client applications, that "offer real-time or near real-time" data and information. Expedia-Hosted Domains Spamming What this appear to be are hosted spam pages on the expedia.fr domain name.

  7. Daily SearchCast, March 7, 2006: Back From SES NY; Ask's Maps & New Features; Google's GDrive; Classified Ads From Microsoft; Stanford Daily Selling Links Again & More!

    The Google Desktop Hosted Doorway Pages MP3 file, listening via WebmasterRadio at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our Odeo channel or through iTunes via this link (or use alternative iTunes instructions...

  8. Daily SearchCast, Aug. 19, 2005: Mamma Loves Copernic, iVillage Loves Yahoo Ads, Cuban Hates Google Blog Spam & A 3rd Ad Atop Google Results

    Copernic supplies desktop search to AOL as well as to consumers directly. Today's search podcast covers Mamma seeking again to buy Copernic, Mark Cuban threatening to ban Google-hosted blogs because of spam, Yahoo winning iVillage away from