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Hope You Mind

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  1. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Marketers can't just keep their fingers crossed and hope something gains traction and visibility. Your inspiration and reason for writing that article or document, the audience you had in mind, how the piece ties into overall plans and goals, along...

  2. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    So optimize all your digital assets with this in mind. I hope for a great game and that advertising continues to push our craft forward, especially digitally. These concepts are always helpful to keep top of mind for any size campaign at any time...

  3. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    We hope you enjoy using the feature and we look forward to seeing your emotionally-charged posts " Send happier emails, hold more engaging meetings, write more mind-blowing presentations -- and above all, turn those frowns upside down.

  4. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Nothing seems to be working and you’re possibly considering making sacrifices to the Google gods in hope of salvation. If you want to manage AdWords keeping the 80–20 rule in mind, then adjusting bids would fall well into the top 20 percent of...

  5. Evolving Your SEO: Moving Toward a Content Marketing Approach

    …It was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way. Thinking with the ends in mind, it’s easier to step back...