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  1. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Then you have months of recovery work with hope (and faith) that your hard work will pay off. Just keep in mind that the reports won’t provide "Panda problems" on a silver platter. The original algo hit typically feels like a punch in the gut, with...

  2. How to Solicit Feedback from Prospects and Customers

    With that on my mind, I'd like to talk about another form of missing communication: when we don't hear from our prospects and customers. We hope he's had a great time, but since we haven't received a letter since his second day, we really have no...

  3. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Marketers can't just keep their fingers crossed and hope something gains traction and visibility. Your inspiration and reason for writing that article or document, the audience you had in mind, how the piece ties into overall plans and goals, along...

  4. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    So optimize all your digital assets with this in mind. I hope for a great game and that advertising continues to push our craft forward, especially digitally. These concepts are always helpful to keep top of mind for any size campaign at any time...

  5. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    We hope you enjoy using the feature and we look forward to seeing your emotionally-charged posts " Send happier emails, hold more engaging meetings, write more mind-blowing presentations -- and above all, turn those frowns upside down.