That means brands with verified accounts like Honda, McDonald's, and Walmart can see how Pinterest users organize and share their content on the network and learn more about how those users want to incorporate the content into their lives...
If you want customers to take a test drive of the Honda Accord, don’t just say, “See a Dealer for an Accord Test Drive” – consider telling them to “Experience the All-New 2013 Accord. We all blindly attribute a portion of our copywriting success to...
Among the ACCC's complaints: when users searched for “Honda”, Google displayed sponsored links (which were renamed "ads" in 2010 – although "sponsored" product ads have since been added to Google's search results) that appeared as though they...
A Honda Civic or a Land Cruiser? Creative breakthroughs generally come from two places: empathy and context. So let’s talk about empathy and how to generate it for PPC. Empathy By empathy, I mean something more than “I feel your pain.
In one example in that suit, filed by the Australian Competition and Consumer Commission, users were led to believe by virtue of the ad title that they would be taken to the Honda.com.au website, when in fact the ad was for another website called...
In one case, users were led to believe by virtue of the ad title that they would be taken to the Honda.com.au website, when in fact the ad was for another website called CarSales. In the appeal judgment, the court noted that Google “represented...
To celebrate the launch of the all-new 2012 CR-V, Honda brought “Ferris Bueller’s Day Off” back in a big game commercial. From this day forward, let’s call this best practice Honda’s Bootleg Play. Honda’s agency, RPA, Santa Monica, CA, cast Matthew...
These brands are getting a “cheap” deal overall but are often missing a vital point – as Honda CMO Steve Center has said, “If you grind the margin out of your agency you will get a marginal agency. Predictions are popping up everywhere as the New...
Honda The fourth quarter is a serious time of year. Corporate revenue goals hang in the balance, waistlines are challenged by holiday parties, and people are so worried about getting good deals they actually camp out in front of their local retail...
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The most frequently cited study is one done by Honda and Enquiro. "We already rank well organically, why am I bidding on my branded terms? How many times have you heard this question asked, or even asked it yourself?
Tom Lebaron, Disney Parks & Resorts, was the lucky winner of a new Honda FIT, sponsored by Business.com and PM Digital at SES New York 2010. We have a winner! Business.com and PM Digital car giveaway at SES New York 2010
Honda Accord tops the list for the fourth year in a row, while Jeep Wrangler and Chevy Silverado were new to the list. Honda Accord Honda Civic Used car retailer CarMax has released the most searched for vehicles on their website for 2009.
He's always driven some American car and was bothered that I drove a Honda (except when my ride was in the shop far less frequently than his). The "O" means a lot of things to a lot of people. For some, it's a veiled double entendre that is the...
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Honda Accord Honda Accord Honda Civic Honda Accord Honda Civic I get a sense looking at shopping activity on our site, and our record site traffic that consumers are looking for quality, reliability and affordability as they get ready to make their...
