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  1. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    But it too is threatened in its ability to satisfy the growing, personalized “concierge”-type search heralded by Siri, which is why, like its competition, Google is looking at fascinating other ways of satisfying the human need for information.

  2. Google Axes iGoogle, Chatback & Google Mini

    The personalized home page debuted two years before that and was touted as Google's fastest growing product in 2006. In another of what Google calls their “spring cleaning” announcements, the web/mobile/media/social/search giant revealed more...

  3. Facebook F8 Wrapup: Timeline, Ticker, GraphRank for Users & Marketers

    GraphRank isn’t a global score, but a personalized view of you and your friends’ tastes. This type of data, collected at such a personalized level, is a marketer’s dream. If Google+ is able to draw Facebook users over to their platform and offer...

  4. Incorporating Geo-Targeting into Your Link Building

    Google has shown more and more their ambition to deliver personalized results. Google has become increasingly specialized over the last few years. Aside from the anchor text, the words and topics on the linking page send strong messages about the...