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  1. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    The Interactive Advertising Bureau (IAB) and IHS released findings that show mobile advertising revenue was up to $19.3 billion worldwide - nearly doubling from the year prior. In particular, search ads saw 92 percent growth in 2013 - almost as...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I won’t go crazy here detailing the update, since I’ve already written several posts about the recoveries and fresh hits. For example, I’m helping several large-scale websites now with Panda hits that have 50 percent mobile traffic from Google...

  3. Google Analytics Helps You Filter Spider and Bot Traffic

    Toward the bottom of the options, just before Site Search Settings, you'll find a small heading for Bot Filtering with a checkbox that reads: Exclude all hits from known bots and spiders. Ever wonder how much of your traffic was actual human...

  4. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    My offline analogies are tied to actual Panda hits, so my hope is that you can compare these scenarios to your own website. So, I’ve crafted some offline scenarios based on actual Panda hits that can hopefully get important points across (without...