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  1. Last-Minute SEO - Here Come the Holidays!

    What about algorithm shifts from updates such as Panda, Penguin, and PayDay? Long tail can be a huge winner because people use so many different types of phrases to find the items they are looking for and Google’s Hummingbird update rewards these...

  2. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit in April 2012. Even forgetting about the debatable value of Google authorship, if you have a writer with a popular and highly...

  3. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    How to manage link building and content marketing without getting hit by Google Panda, Penguin, or penalties. The original search marketing conference is back! On July 9, Search Engine Strategies will relaunch in Atlanta.

  4. How Link Building Changed in 2013

    There were Penguin recoveries during Panda updates as well. There were a few others, but in terms of ones that affected link building, we still mainly had to fear Penguin. Penguin updated in May and then in October, with both updates causing havoc...