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  1. Bing Ads Enhances "Change History" Page

    Before today, we limited views to only 200,000 changes at a time; a limit that is frequently hit for mid-to-large accounts. Bing has announced enhancements to the Change History page in Bing Ads. The Change History page gives advertisers a way to...

  2. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit in April 2012. If you can create a content piece that you know will resonate and be a big hit with their readers, it’s much harder...

  3. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    When companies are hit by Panda and see a huge drop in Google organic traffic, they often run to check their websites. Can you see why a heavy-duty analysis of your site via desktop might not cut it while analyzing a serious Panda hit?

  4. How to Solicit Feedback from Prospects and Customers

    If you'll just hit 'Reply,' I'd love to hear from you. We hope he's had a great time, but since we haven't received a letter since his second day, we really have no idea. That's not entirely true. If he were miserable, he would have written to...

  5. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    The campaign appears to have been as much a hit with employees as it was with customers. Face-to-face transactions are replaced with digital transactions that require less -- or no -- human interaction.

  6. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    Any whiff of a mass email will mean the recipient will immediately hit delete, or worse, block you. Turn to public relations. It's one of the most valuable online marketing strategies you can use, resulting in increased traffic, quality links, and...