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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Majority of Tablet Traffic Was From In-App Games Exclude In-App Ads From Campaigns I am a case study of one so my research is extremely limited, but my daughter clicks in-app ads all the time. Remove the In-App game category from your campaign.

  2. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has "improved driving, transit and walking directions, as well as up-to-the minute traffic incidents notifications...

  4. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Now there's a Google App for that. Abraham Lincoln - Old, musty, remnant of American history Courtesy of the Google Aromabase, you can search and smell: April Fools 2010: Google Real-Time Search Results Powered by Pigeons on Red Bull?

  5. Top 10 High Impact Google AdWords Innovations to Watch Now

    App Promotions There is an app for that. Advertisers can promote their apps to app users with a target CPA. Now in beta testing, advertisers can retarget their audience based on previous keyword search history, and serve the ads in search engine...