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  1. SEO Burn Notice: When You’re a Blogger, A Scorched Earth Policy Is a Bad Idea

    Blogger Steve Rubel recently blew away his blog in what he called his “Scorched Earth Policy” on the notion that moving to Tumblr would be better and he didn’t want to “confuse Google. Follow Steve Rubel though and you just might wind up playing...

  2. 7 Reasons Why Google Instant Makes SEO Dead-on Relevant

    Steve Rubel kicked off a furore among the SEO community during the Google Instant launch event on wednesday last week, which most people were following on Youtube. As Vanessa Fox responded in her blog post, fundamentally there is a misunderstanding...

  3. Highlights from the SEW Blog: February 25-29, 2008

    Steve Rubel comes out against "SEO shenanigans" and their corruption of social media in his Micropersuasion blog. We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent...

  4. Highlights from the SEW Blog: Dec. 18, 2006

    Steve Rubel at Micropersuasion posits that Google is building a stealth podcast search engine. Steve Berkowitz, former CEO of Ask.com and now senior VP of Microsoft's Online Services Group, overseeing Windows Live and MSN, describes the challenges...

  5. Daily SearchCast, August 18, 2006: Google Execs Selling Stock; Washington Post Selling Text Links; Honestly, It's Go Ogle Checkout Not Google Checkout & More!

    Steve Rubel reported that the Washington Post launched a sponsored blogroll product that allows people to pay to be listed in the blogroll. Schwartz on search forums activity, the official Search Engine Watch Blog forecast for search news today...