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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    For now, Google says the quality of the facts will vary across the results, and is based on the page content. The snippets work by extracting information from data tables on a Web page and pairing that with an algorithm to help determine the...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    One important aspect about social media that is often overlooked in enterprise organizations is the importance of being social and developing quality relationships over time with people who respect your knowledge and contribution to the industry...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Use high quality graphics and media assets designed to be easily shared (as allowable) in social media platforms. Assembly of digital variations of traditional copy for use in social media platforms and other online mediums (i.e.blog posts, landing...

  4. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Those sites caught in grey areas of Panda--if they are quality sites--could see their sites start ranking again. They plan to tighten up authorship to combat spam and they found if they removed about 15 percent of the lesser quality authors, it...