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  1. Mobile Advertising Measurement: Winning the Long Game

    The precise definition of "quality user" may vary depending on the purpose of your app, but generally speaking, a user that remains active and engaged with the app over time, contributes to the financial components of the app, and has a relatively...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Pages with 1,000 or more followers tend to have an actively engaged audience and consistently create high quality content. Since they seek to validate and score the quality of everything else you do on the web, why wouldn't they also evaluate the...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    I've always felt that webmasters should focus on providing high-quality, original content. The content on the site is definitely high quality, but there's no way the homepage should have ranked for all of those keywords, especially when there were...

  4. Should You Syndicate Your Blog to Get More Traffic & Leads?

    The link was a quality link, directing the audience to read more advanced content on the topic. Choose quality sites to syndicate your blog posts on. A good indication of a quality site is one that manually reviews each post sent to them and does...

  5. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    PageRank is only looking at the links and quality of those links, not content or other factors. In this alternative, in response to a search query, if two candidate result documents belong to the same cluster and if the two candidate result...

  6. Google Faces New Mobile Search Monopoly Antitrust Lawsuit

    The law firm is arguing that if device manufacturers were able to choose a default search engine other than Google, the quality of mobile search would improve. The lawsuit asks for damages to be awarded to consumers who purchased an Android device...