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  1. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Hidden text or links Use scripting to keep pages hidden from Google (i.e.no-index our your pages that have one piece or content on it that is the same as the original) until the page has more than one piece of content – after all it is not a tag...

  2. Government SEO is Broken

    A keyword-rich inbound link / internal navigation profile: Pages linking to the content use keywords as anchor text. The cost alone of managing this scale may be reason enough to consolidate and rationalize, but a hidden cost is the complexity...

  3. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    Paid text links using exact match anchor text. Hidden links Overdoing exact match anchor text will also get you penalized. Jonathan Allen wrote an excellent post covering what happened to one small business site that for two years has been deriving...