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  1. 26 Free Must-Have Tools for PPC Success

    Google Drive is great for storing Google Docs and other files. Use Google Analytics to gauge bounce rate, pages visited, and many other analytical gems that will help optimize your marketing efforts. Use this plugin to help develop AdWords Scripts.

  2. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    For more information on how to get started with click to call, check out Google’s help files, here. In fact, research from Google indicates 70 percent of mobile searchers said they click to call businesses from the search results.

  3. New Google Publisher Plugin for WordPress Lets You Verify Your Site, Manage AdSense

    Many bloggers who use WordPress aren't necessarily as well versed in things such as how to create a specific page for Webmaster Tools verification, how to edit template files to include AdSense code, and how to do some the things that experienced...

  4. How to Plan Effectively for Content Marketing in 2014

    Podcasts/audio files Understanding your online audience's behavior is the most important thing you can do, as this will help you shape potentially engaging and sharable content. Your company leader is an important branding tool and can help with...