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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    The March deadline to sign up for health care is here, and as you can see by the Monthly Ad Budget graph, the peak of their spending was in February just before the deadline. Keywords are the root of all search marketing efforts, so knowing this...

  2. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    Pages offering medical or health information that could impact your physical well being. In the recently publicized Google Search Quality Ratings Guide, the handbook used by Google's quality raters, there has been much discussion and speculation...

  3. SEO, Content Marketing & Social: Hot Topics Ahead of SES Toronto 2013

    Health care Search Engine Watch (SEW) asked the organizers of these groups three questions about hot industry topics and here are the answers that Soojin C. The one constant seems to be providing quality content - walking in the shoes of our site...

  4. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    As of right now, aleteia.org is bidding on various keywords of and relating to the pope such as "pope hats", "roman pontiff", "pope benedicts health", "popes of rome", "popes and papacy", "Vatican ii pope", "youtube pope benedict".

  5. Flu Shots & Symptoms: The Winter 2013 Outbreak of PPC Spending

    So as far as searches go, CVS' Minute Clinic is deemed the winner as a go-to emergency health provider. The public also tends to search for specific symptoms that they may have. Walgreens is even including misspellings of their pharmacy such as...

  6. How SEO Attracts & Converts Customers in the 3 Purchase Decision Phases

    Whether your customers are seeking to treat health symptoms, get a better night’s sleep, find a new place to live, increase profitability of a business, reduce tax liability, find a destination for a wedding, or purchase a more fuel-efficient...