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  1. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    Marissa Mayer, CEO of Yahoo, has been commenting a lot recently about how she wants to get Yahoo back into the search game. Mobile is where the traffic is going from desktop, and it makes sense for both the marketing value and a revenue value that...

  2. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    And not one did for Yahoo. How about Bing or Yahoo? Q: Glenn, did you know that the number one keyword searched for on Yahoo is Google? Nobody raised their hand for Bing or Yahoo last time. Also, the last sentence was related to a head-smack moment...

  3. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    If you not yet familiar with the Bing Ads Intelligence tool, it uses Yahoo Bing Network data to help marketers build out lists of suggested keywords and form keyword strategy. Thumasathit offers solutions beyond potentially problematic reliance of...