Encouraged people to use hashtags (e.g. Do you get queasy at the thought of the term "link building"? Well, maybe you're thinking about link building the wrong way. Try thinking about link building as a way to build value and loyalty with people in...
Fifty percent of Super Bowl ads this year used hashtags. TV commercials using hashtags averaged 1.6X higher engagement on Twitter. Day 2 of SES New York started off with a keynote by Joel Lunenfeld, Vice President of Global Brand Strategy from...
Love them or hate them, hashtags are reportedly coming to Facebook - sometime - and most marketers couldn't be happier. Although there has been no official announcement or comment by the social media giant, the long-rumored idea of Facebook...
Also consider the use of contests and hashtags (Red Bull’s #summeriscoming contest) to get users to join in on the story. Thanks to social networks, we’ve naturally been driven to a host of metrics that include attributes of “engagement” and...
This San Francisco-based company makes custom bikes and uses Instagram to curate outstanding product visuals, promote contests and hashtags, give behind the scene insights to the team and also and also selectively advertising special offers by...
Filtering options that just show, hide or re-order the already shown products can be placed in hashtags. Dealing with duplicate content and effectively funneling internal link value are just a few examples.
In the Twittersphere and elsewhere, hashtags have created instant social trends, spreading bite-sized viral messages on topics ranging from politics to pop culture. In 2012, not only was a baby girl named Hashtag, but now the word "hashtag" has...
If you click on More under Search Filters, you see a bunch of other popular hashtags that make searches a bit easier, especially if you're feeling brain-overload. No longer can we get away with creating content.
Popularized by Twitter, hashtags are the # symbol, and used in front of keywords, phrases, or topics. A baby girl has been born and given the name Hashtag (and no, that isn't her over there on the right).
Tweeting from events and around conference hashtags is a great strategy for both individuals and companies looking to build their social following and add value to their network. Browsing through recent event tweets gives one a fairly good idea of...
Tthis is a very rough estimate as there's no way to know which of your followers saw the tweet, who may have seen it as a result of hashtags that you used, or anyone else who may have come across the tweet through other means.
Users can also see what social media users are talking about, which political hashtags are trending, tweets from influencers, and trending search topics. All three of the major U.S.search engines are catering to Americans’ insatiable need for...
Use trending hashtags or create your own hashtag. Host a photo competition and ask customers or brand advocates to post pictures using hashtags to identify.The brand Flomotion sponsored a recent surf competition and held an Instagram photo contest...
Hashtags are comments, which Google ignores. The long-awaited Google Disavow Links Tool is now available. Google’s Distinguished Engineer Matt Cutts announced the new Google Webmaster Tools feature today during his PubCon keynote, urging all SEOs...
Many were growing tired of seeing Twitter jargon, nonsensical hashtags Instagram pictures of what you had for lunch and Foursquare checkins that weren't very appropriate on a professional site such as LinkedIn.
Use Hashtags Wisely One or two hashtags in a tweet increased engagement 21 percent, but more than two resulted in a 17 percent decrease. These insights are contrary to recommendations we reported on from Bitly last month; they advised that the...
No doubt, conferences are becoming easier to follow thanks to live blogging, tweeting and hashtags. Trending Hashtags If that’s the case, you can be one step ahead of the competition using Tracky, the latest social collaboration enterprise platform...
Hashtags On Twitter, hashtags are used to help trend certain ideas. When those of us in search marketing talk and write about link building, we tend to use terms that we think are very commonly understood.
Especially for Twitter, ensure the site username, author username (if different), and relevant hashtags are included. If you build site username and hashtags into the title tag, you're also optimized for sharing via tools the user might be using...
Hashtags: Pinterest understands hashtags, so use them. Use categories or keywords as hashtags, or even joke around with them to add some humor just like on Twitter. Experian Hitwise finds Pinterest is the new No.social site on the web (total...
