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Gut Reaction

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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Answer: My gut reaction to this question is to say that the answer is False. Blog optimization is no exception. For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all...

  2. Should SEO Departments be Renamed "Content Marketing" Departments?

    My gut reaction is, I'm sure, the same as yours – a resounding "No! During an event that launched Econsultancy's first Content Marketing Survey of 1,300 industry agencies, brands and publishers, one guest speaker stated that "SEO departments should...

  3. Twittergate: Hacked Docs Stir Up Questions of Ethics and Security

    Let us know your gut reaction in the comments below. Recently a hacker obtained confidential documents containing information about Twitter's business plans as well as user accounts and passwords. The hacker sent the documents to two blogs: Silicon...

  4. Ready to Finally Try SEO?

    The gut reaction is to put as little money as possible in the budget for this person. Has the SEO bug bit your CEO? If so, it's likely that a large competitor has suddenly surged above your company in the SERPs.

  5. Coherency in Landing Page Testing

    Visitors respond to incoherent pages with a variety of gut reactions, and none of them are flattering. In either case, they'll probably have a negative reaction to it. It's a congruity and harmonious consistency in the relation of all landing page...

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  6. Life after SERP: A/B Split and Multivariate Testing

    This isn't the kind of thing you can know for sure based on your gut instinct, even if you have years of experience in Web site design. When users aren't thinking about making an immediate purchase, their reaction to ads is "danger, danger, ad...