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  1. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    This report can start to surface problematic areas of your website that might be the "smoking gun. There has always been a lot of confusion surrounding Google Panda. And I totally get it. It's frustrating, scary, and an all-around horrible thing to...

  2. Why Google Will Reject, Block, or Flag Your Data Feed

    For example, a toy gun may be noted as a weapon due to the term "gun" in the product title or description. Although Google seems to expect online merchants who get penalized or kicked off Google Shopping to understand why, this isn't always clear...

  3. How the Gun Control Debate is Impacting Search Results

    Lately, the news has been chock full of updates regarding the issue of gun control. With the December massacre at Sandy Hook Elementary in Newtown, Connecticut and the prior shooting at a movie theater in Colorado, the government is now taking...

  4. SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats

    Granted, it’s quite possible that Lamborghini may never get that ticket as you’re watching it zoom by, but that doesn’t mean there isn’t a cop just a few miles up the road waiting with a radar gun. On the heels of yet another “SEOs are just gaming...

  5. Google Shopping Weapons Ban Has Gun Enthusiasts Up In Arms

    In 2007, Google had already taken a stance against gun-related content, booting blogs about guns from the AdSense program. The weapons ban is part of Google’s transition to paid PLAs (Product Listing Ads) and has some Americans protesting the move...

  6. What 'Doctor Who' Can Teach Search Marketers

    Sometimes You Need to Take a Banana to a Gun Fight Doctor Who" was a program about a strange, crotchety old man and his granddaughter, who accidentally kidnapped a pair of teachers and took them on adventures throughout time and space in what...