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Gulf Oil

  1. Back to SEM Basics

    My dad has been in the oil business for 37 years, and a few weeks ago, I talked to him about the BP Gulf disaster. Although he works for a large oil company with wells in the area, it isn't the embattled British petroleum giant.

  2. Online Reputation Management Case Studies: BP Oil Spill, Toyota Recall, and Goldman Sachs Fraud Charges

    It's worth noting that the official YouTube channel for BP America on its Gulf of Mexico response to the oil spill was launched on May 18. How do you manage your online reputation after Doonesbury has already decided to spoof your daily briefings...