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  1. 4 UX Tips That Will Improve Your Content Strategy

    Instead of deciding whether you should focus on white papers or how-to guides, think about what types of content and information your users want or need from a business with your expertise. User experience (UX) focused marketing doesn't just extend...

  2. How to Plan Effectively for Content Marketing in 2014

    A content plan, similar to an editorial calendar, guides the production of your publication schedule. We all know that SEO is evolving. Further, the relevance of high quality and frequent content around market position is critical.