Luckily there are sites like SEW and numerous professionals who dedicate a significant amount of time to identifying trends and sharing the necessary data to help bring insight to what otherwise would be much more of a guessinggame.
Today’s Google Doodle is an interactive HTML5 codebreaking game that simulates the Turing Machine. However, if we consider the more precise—and somehow related—question whether a digital computer can do well in a certain kind of game that Turing...
You might just be too late to the game. No more guessing about keyword "themes" and trying to refine against vague guidelines. Google estimates that their display network (the GDN) has coverage to over 80 percent of all Internet users.
Once a company has a clear understanding of the opportunity gaps that exist within a marketplace, SEO reinvestment suddenly becomes much less of a guessinggame. More and more, clients commonly start with PPC strategies, while SEO is viewed as a...
With no ability to remove the bulk of spammy accounts, non-relevant, or automated profiles, it becomes a guessinggame and an extremely daunting task. Far behind third-party tools, like Mr. Tweet, Twitter finally launches a user directory.
For those that are all about the titles, it's already a more involved game. Though they boast a Latitude user base of 10 million people, Google is late to the game, behind forerunners FourSquare, GoWalla, Yelp and even Facebook.
While we play the guessinggame on what Facebook will ultimately do, opportunities exist now which are likely to grow. "The next Google" label is heard from time to time, and since releasing their universal Like button, the focus has been on Facebook.
As I recall, the guessinggame got us all into a little bit of financial trouble recently, but we shouldn't let that prevent us repeating the cycle of disaster. Search engines are good at what they do, but they aren't especially great at it.
Cold calling is such a probability game, why not attract the buyers who are need your goods and services and are looking for what you have to offer? Without analytics, you're guessing as to what's happening on your website and with your online...
Before, it's been an expert guessinggame. Your contacts and friends are certainly one source of search relevance and subject authority, but are they the best source? Last week, in "The Evolution of Social Networks," we described some of the...
Microsoft's intentions seem all too clear, with recent declarations by Steve Ballmer to catch Google in the search game. My experience is that state legislators usually ignore any dormant commerce clause defects in their laws and let the courts...
It goes without saying that our paid search campaigns are adjusted to a basic business fact – change is the name of the game. You know the story, and the second-guessing that goes on, which inevitably leads us to ask, "Why don't they tell us about...
I couldn't act like a startup guy.A key enemy of any social news site, Calacanis soon learned, is "SEO Blackhats" who will game systems to get their links to bubble to the top. By making compensation explicit for the core reviewers, it's possible...
This could get into a dangerous game of Google being the one to determine which competitor is the best and which will be required to pay more in order for their ads to continue running. How I Learned to Stop Guessing and Use Analytics, Official...
Blame game from the Hickory Record, a story about how the Yahoo didn't have it, because I'm not guessing at the right words in the
document Catawba County Schools in North Carolina has gained a temporary injunction for "Google to remove any...
The eWeek article is pretty strong, saying the Microsoft researchers have "blown the lid off" a "scheme" designed to "game" Google and "steal" traffic from other sites. But perhaps more important, rather than game Google, these are all sites that...
It will also be interesting and maybe even fun to watch how some try to "game" the Google Base system and how Mountain View responds. Precisely how these labels are used is
unknown, but I'm guessing their use is for helping determining relevancy...
China has 8 months to better Baidu or it's 'game over,' says Alibaba CEO
covers the relaunch, as does If you have to log in, I'm
guessing pirated music is less likely. I'm guessing it's a handy way for Yahoo to profit off of China but get free of...
However, I'm sure that between this story, recent comments by Jeremy Z.and Steve Rubel spotting an RSS search test site a few weeks ago, the guessinggame about when Yahoo blog/rss search will launch outside of Korea will continue at a fever pitch.
Since feeds are machine readable, there is no guessinggame with constructing pages. Blogs are increasingly popular, and can have a dramatic effect on search engine positioning. How can you best take advantage of this new search marketing channel?