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  1. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    The Container Store’s ad growth was gradual, while Godiva had a sprightly and extremely significant upsurge in their ads right around the beginning of last month. Surprisingly, Godiva’s top traffic keyword is "cake pops" (they sound tasty, and I’m...

  2. Local Search Insights: What Are Consumers in Your Local Area Searching For?

    Growth in Mobile vs. Their research, which spans 2 billion searches annually by 11 million mobile unique users per month, sheds much-needed light on growing local search use. Restaurants, Financial, Beauty Consistently Top Local Searches

  3. 2012 London Olympics: How the World Was Searching

    Search is a relatively mature online activity that will not continue to experience double digit growth in new searchers forever, so the ongoing growth opportunity would appear to be in the number of searches each person conducts.

  4. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    In essence, he said, with the advent of new devices, growth or retargeting and audience buying, new sources of data have evolved. In January this year, search engines accounted for 18.7 billion U.S.searches; alternative search sites produced...