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  1. Search Agency Covario Acquired, but its Saas Tools Remain Independent

    Jeremy Cornfeldt, president of iProspect U.S.said iProspect and Covario are kindred spirits, culturally, “which when united, will create one dynamo agency poised to make waves in the market,” and that “Covario’s San Diego-based headquarters also...

  2. Social Customer Service Secrets to Avoid Negative Search Results

    Yet few companies actually use this secret weapon of business growth," Scott shares in his book. Search results beware and be aware, customer service is part two of the social media revolution. Now buyers are in charge of relationships with the...

  3. How Google Pigeon Impacted Local Queries, and What You Can Do

    Education (13 percent growth in the Google Places results) Food (19 percent growth in the Google Places results) Hospitality (28 percent growth in Google Places results) Indeed, some are referring to Pigeon as the biggest Google update to the local...

  4. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    In particular, search ads saw 92 percent growth in 2013 - almost as much as display ads. And every region showed growth in search ads, with Latin America showing a 354 percent growth: When it came to mobile ad revenue, eMarketer reported that...

  5. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    According to Pease, mobile growth is exploding and in a study she quoted by Marin, mobile will drive 50 percent of PPC clicks by the end of 2015. Separate campaign view by Search re working on refining campaigns using bid adjustments, Pease also...

  6. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    We did see our organic search rankings impacted beginning mid-quarter and while we’ve seen a partial recovery over the past two months in overall organic search rankings, we're not back to the growth levels we were seeing in the first quarter," he...