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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    What has been the most surprising result of this follower growth effort for us was how quickly we started seeing a shift in the engagement with the content we had been posting for months. If you buy yourself a bunch of bots, you likely won't get...

  2. Social Media Monetization in a 'Mobile First' World

    In the past year, we have seen these dynamics play out in the social networking sector across a variety of companies at different stages of growth, maturity, and monetization. While the early phases of social media success tend to focus on metrics...

  3. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    For companies that sell products in high-growth markets like APAC and LATAM, a growing number of Facebook users creates opportunities for more impressions to well-targeted audiences," the report stated; especially since the "barrier to entry into...

  4. 5 Social Media Advertising Trends to Watch for in 2014

    It has been an incredible year of growth for social media advertising, with new features, targeting options, and channels to explore. The InStream ad unit alone has so much potential. That's not to say that SEM has stagnated and development has...

  5. A New Direction for SEO in 2014: The Secure Search Manifesto

    The integration of search, social, mobile, global, and local, and the growth and adoption of mobile, changed the way content appeared in the SERPs. The key to unlocking this potential lies in gaining a 360-degree view of how your content is...