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Growth Ad Search Revenue

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  1. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  2. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    Marin said 2014 will see more growth in PLAs, and predicts by December 2014, retailers will allocate one-third of their entire paid search budget toward PLAs. Setting revenue maximizing budgets across search and Shopping campaigns will become...

  3. 5 Social Media Advertising Trends to Watch for in 2014

    Ad revenue = happy shareholders. It has been an incredible year of growth for social media advertising, with new features, targeting options, and channels to explore. With mass-appeal and adoption comes the added responsibility of creating revenue.

  4. Search Ads Account for 52.8% of World’s Mobile Ad Revenue in 2012

    And North America experienced a 111 percent growth in mobile ad revenue in 2012, according to IAB, with search ads being a key driver of that growth: The report showed mobile ad revenue grew 82.8 percent in 2012 to a total of $8.9 billion.