SEO News

Groups

RSS
  1. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    Google Product Ads use AdWords_labels in your inventory file to create custom ad groups. Retailers who want to create ad groups for products outside of Google's default labels (Brand, Category, etc.can assign parameters using this column, such as...

  2. Pre-PPC Strategies For Launching a New Product

    You can search for interests, groups, other pages liked, places visited, movies and music and TV shows liked, restaurants visited, and much more. But in order to use PPC to ask and answer questions about what the market thinks of your offers, you...

  3. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    One of our large target groups is parents of young children, so we created a Parenting & Kids Circle. Group them into affinity groups right from the start. Pages with 1,000 or more followers tend to have an actively engaged audience and...

  4. 5 Fast Facts about the EU's Privacy Ruling on Google

    One way or another, this ruling in the EU will energize privacy groups in the U.S.who are hopeful that they too can secure similar rights in the States. Let's dive into the facts. If requested, Google must remove 'inadequate, irrelevant or no...

  5. Marin Software Stakes Claim as First Google API Partner to Support RLSA

    Once imported, advertisers can sort the retargeting lists into groups to optimize bidding and customize the creative at the keyword level, Marin says in its announcement. Marin Software is staking its claim as the first Google API partner to...

  6. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    The DNS dashboard and reporting promises to give insight into the adjustments that can be made to improve Quality Score, for example, better copy or more tightly themed ad groups, by using an algorithm that calculates a "health score" based on...