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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Branded keyword data helps validate the performance of event marketing in association with brand development and webmaster tool programs provide a simple way to better support this initiative. This graph illustrates that trade shows are one of the...

  2. Yahoo Confirms Icahn Proxy Fight

    He is the 2007-2008 President of the American Law and Economics Association, and a former chair of the Business Association Section of the American Association of Law Teachers. Cuban has been the majority and controlling owner of the National...

  3. Publisher Groups To Test New Search Engine Rights Management System (Updated)

    At the beginning of 2006, the major Europe-based publishing trade associations – including the World Association of Newspapers (WAN); the European At the beginning of 2006, the major publishing trade associations established a Working Party...

  4. Association of American Publishers Sues Google over Library Digitization Plan

    According to this news release, one of the largest trade groups of publishers in the U.S.the The Association of American Publishers (AAP) that represents more than 300 members (here's a list) including many commercial book publishers, is suing...

  5. More Publishing Trade Groups Weigh In On Changes to Google's Library Scanning Project

    Now, another publishing industry trade group, The Association of Learned and Professional Society Publishers (ALPSP), has shared its views. Shortly after Google announced some changes to their library scanning project, the Association of Amercican...

  6. Publishers' Group Asks Google To Halt Scanning For 6 Months

    Late last month, we blogged about another trade group, The Association of American University Presses, sending a letter to Google expressing their concerns about the Google Library program. Publishers' Group Asks Google to Stop Scanning...