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  1. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    If something looks off, sounds weird, looks spammy, etc.they should document it. I recommend having a test group go through your website with a list of goals to achieve. Then you have months of recovery work with hope (and faith) that your hard...

  2. 7 Reasons Your Blog Sucks & How to Fix It

    If that sounds like your blogging routine, your blog just might suck. Give back and build relationships through spotlights and group interviews. If you’re not publishing informative, engaging content or you’re constantly pimping your company more...

  3. How to Create Compelling Content Based on Learning Styles

    As the name suggests aural learners prefer to work with sounds and use a combination of rhythm and sound to understand. The key to helping this group is to look at ways you can turn what may have been written content into something led by imagery.

  4. How to Avoid Bid Overlap in Google Shopping Product Listing Ads Ad Groups

    This sounds like a good idea, but getting too detailed actually isn’t a good strategy at all. One of the easiest mistakes to make when managing your Google Shopping Product Listing Ads (PLA) campaign is to allow too much overlap between your All...