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  1. Google Grants Cannabis Group $240,000 in AdWords Money & Other Products

    According to Michigan Compassion, Google awarded the group $240,000 annually in AdWords advertising through Google Grants as well as the use of other Google products for nonprofits. Google's got $5 on it .er, make that $240,000.

  2. Bing Boards: New Search Experiment Highlights 'Inspiring Content'

    Bing is working with a small group of featured contributors, mostly food and lifestyle bloggers who Microsoft considers passionate thought leaders in their respective lifestyle topics. Continuing to experiment with ways to change and improve the...

  3. Google AdWords Keyword Match Types and Negatives: The Ultimate Guide

    Negative keywords can be applied at the ad group or campaign level. What's in a keyword? Keywords connect a searcher's search terms to relevant ads created in AdWords. We want to make our ads as relevant to the searcher as possible, so this...

  4. Google Under Fire Again for Providing Easy Access to Prescription Drugs

    USA Today also reported the group Digital Citizens Alliance found Google was allowing ads on YouTube videos that feature illegal content, such as buying drugs without a prescription. Google is allowing illegal prescription drug activity online and...

  5. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Segment your social refers and consider giving special offers to the group that doesn't have as high of a conversion rate as the others. In analyzing more than 500 million shopping experiences, Monetate found the conversion rate for email marketing...