Bernoff, Forrester Research Idea Development SVP and co-author of the bestselling “Groundswell: Winning in a WorldTransformed by SocialTechnologies”, talked success in social media and how to best influence organizational change as the keynote...
Charlene Li, co-author of Groundswell: Winning in a WorldTransformed by SocialTechnologies. So, as you look over the agendas for SES San Jose, the Social Media & Video Strategies Forum, and the Local Search Summit, you might want to know about...
Li presents a wealth of data accumulated while she was at Forrester Research as well as original research in Groundswell: Winning In A WorldTransformed By SocialTechnologies. Sign up for the SES Webcast with Charlene Li, the co-author of the best...
She is the co-author of the business best-seller, "Groundswell: Winning in a WorldTransformed by SocialTechnologies", published by Harvard Business Press in May 2008. Charlene Li, the co-author of "Groundswell," will be one of the keynote...