He cited a 2012 study conducted for Yext by analysts Greg Sterling and Andrew Shotland estimating that local merchants lose $10.3 billion in sales each year due to inaccurate local listings. Yahoo has announced the release of Localworks, a product...
As Greg Sterling noted, this entire procedure creates a "'closed loop' or quasi-closed-loop transaction. Google is trying their damndest to build an effective daily deal and offers service, but it's an uphill struggle.
Google has a 300 person phone room dialing for dollars, selling local businesses their Boost and Tag services, Greg Sterling reported. Groupon would have added substantially to that sales force of course," Sterling stated.
And £15 billion British pounds sterling is about €17.7 billion Euros or $23.6 billion US dollars. It will be held Feb.in a new location. And it will feature a number of significant changes to the conference agenda that reflect the new branding of...
There has been a lot of talk about Google testing aggregating mortgage search queries - with companies in legal battles over helping Google - but as Greg Sterling notes the test is tagged merchant search on Google's end suggesting this is a move...
Other featured speakers include: Greg Sterling, a local search analyst and blogger, Andrew Shotland, former VP of Product of InsiderPages and former head of Showtime.com, and Court Cunningham, CEO of Yodle.
Greg Sterling of Screenwerk is all gloomy about survival prospects for 10-12 real estate search engines. While many startups aspire to become "The Property of Google," UK-based DotHomes wants to be "the Google of property.
Greg Sterling, Founding Principal, Sterling Market Intelligence Do you want to hear search engine strategies from four of the best search marketing campaigns from 2007? Yahoo hosts the 3rd Annual Yahoo!
It's an audacious but possible enterprise," writes Greg Sterling of Sterling Market Intelligence. Local search marketing firm ReachLocal announced a $55.2 million round of funding today, led by Rho Ventures.
Greg Sterling, founding principal of Sterling Marketing Intelligence, recently commented, "Most of the IYPs, perhaps with the exception of Superpages, have not done an aggressive enough job at marketing themselves to the search community, which is...
Greg Sterling for Search Engine Land A group of journalists, bloggers, and advertisers spent the day Wednesday at Microsoft's Mountain View offices for a view of several improvements to Live Search. We'll have more coverage of the "Searchification...
More Local Confusion, Greg Sterling Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
More Local Confusion, Greg Sterling Except it wasn't really a debate. More rhetoric was thrown around in several sessions than any three Obama/Clinton CNN/YouTube debates. This is a complex subject – similar in my mind to understanding what...
Greg Sterling also made a similar observation that larger brand budgets and different ROI goals will impact both the affordability of search to direct response marketers as well as potential changes to the very pricing model to which search...
As Greg Sterling points out, in this case Google is playing catch-up with sites like Ask.com (which launched this in December with its AskCity local search tool, as well as Trulia and Yelp. Google has added a neighborhood search capability for 50 U...
Greg Sterling has more details at his Screenwerk blog, and says that he expects the functionality to be extended to other parts of Yahoo, including local search, in the near future. Yahoo has added some mapping features to Yahoo Travel, using AJAX...
Although many of these features bring the site on par with the top local search destinations, rather than above or beyond, as pointed out by Greg Sterling. No, that's not a menu item at Venture Frogs restaurant (the San Francisco bubble-era eatery...
Perhaps more useful for SEW readers this week is one that Search Engine Land's Greg Sterling made using the service, "Bars and Sushi Near SES Hotel. Google has made it easier to create customized maps with a new MyMaps feature.
Greg Sterling also points to a comprehensive index of the online video space by the Read/Write Web. ClickZ's Kate Kaye wrote an interesting article yesterday on the revenue that is flowing into local video ads on newspaper websites.
The always entertaining and insightful Greg Sterling did a good job keeping the conversation on track (and to the continued amusement of the audience, instituted an edict against sometimes-meaningless buzzwords like “leverage” and “solutions”).
