SEO News

Green Marketing

  1. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    In short, Pantone influences designer and buyer choices that make it to market.s Pantone Color of the Year is emerald green. Ecommerce organizations are already on top of this – with knowledge passing sales predictions (influenced by the runway...

  2. How to Avoid Bid Overlap in Google Shopping Product Listing Ads Ad Groups

    What happens is that products which are in both your All Products ad group (green in the above diagram) and another ad group: category, best seller,, orange or purple above) will default to the ad group with the higher bid.

  3. Psst, Microsoft! Bashing Competitors Isn’t a Marketing Strategy

    Your job as a business is to understand what that thing is and use it in your marketing. Maybe you're the landscaping company that only uses green-friendly or recyclable products. A lot of companies spend a lot of dollars investing in flashy...

  4. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    Magnetic CEO James Green notes that “The search industry is moving beyond Google domination, and there’s a real value in that for publishers and retailers that recognize the data opportunity. Non-search engine data adds up to greater specificity...