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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Be wary of contacting people out of the blue with these types of requests, as it can easily be perceived as spam (especially via email). It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Google spam cop Matt Cutts wrote about it in his blog, The decay and fall of guest blogging for SEO. For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations...

  3. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    Then there is the entire issue of spam. The same way that contextual search determines what you really mean to be searching for, a search engine can apply the same technology to the ads they serve and present ads that are more directly tailored to...

  4. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    If you're doing really high-quality guest blogging to get exposure or branding, that's great, but the majority of guest blogging offers these days are sliding into scuzzier and spammier areas.stephp, it's great that you sound like a high-quality...

  5. How Link Building Changed in 2013

    A payday loan update hit in June, attempting to curb spam in niches like loans and porn. Yandex, the Russian search engine, announced plans to ignore links as a ranking factor for commercial queries, with a focus on human interactions with sites.

  6. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    My own take is less alarmist: Google has taken major spam-fighting steps that have shifted the playing field for SEO professionals and anyone trying to get their site on the map in the year ahead. Practically speaking, this is to help prepare the...

  7. Twitter Speak From @ to Z – Terms & Definitions

    R: Report for Spam, Retweet, Reply Report for Spam You can report a tweet to Twitter as spam for several different reasons – they're posting harmful links, aggressive following behavior, posting unwanted messages, multiple accounts, duplicate...