Can You Say “Global Economic Recession? I’ve had a great couple of years writing content for Search Engine Watch and have learned a lot in the process. Nobody wants a mortgage or a car or life insurance.
But launching your company during the “Great Recession” makes this a truly amazing YouTube success story. Putting a new business on the map is never easy. Airbnb was founded in August 2008 and is headquartered in San Francisco.
The Great Recession forced a renewed discipline on SEO (and all corporate functions) as budgets tightened and control and efficiency became the key organizing principals. "Give unto Caesar what is Caesar's" was the mantra of the old Roman Empire.
The recession caused donors to tighten their purse strings, while government spending cuts have stripped many organizations of their official support. By drilling down on gender, location, and age ranges of your target audience, you can get some...
Duk Won and Sean Lee: Almost every web agency or online marketing company suffered from the economic recession. We are also seeing strong, renewed interest in the Russian market post recession from large global brands who are bringing large budgets...
This consistency of volume throughout 2010 would point toward a greater increase in government related searches (most probably driven by the recession and the heated election cycle), as well as the U.S.government's efforts to better establish...
And that was despite the recession. The entire project is a great measure of the search marketer's role in 2010 and candidly reflects the mood of the industry - everyone is feeling upbeat; but may still be keeping a few tricks up their sleeve.
In short, attending leading conventions and trade shows -- even during a recession -- keeps executives informed and competitive. Actually, there are more than three reasons to attend the leading search and social marketing event this year, but let...
As Clarke told the Irish Independent, "The one thing that the recession has done is make us as focused as possible on our aims. It was a great success but we didn't necessarily go into it with plans to run it beyond 2009.
This sunny prediction echoes Efrontier's Q1 2010 findings that the US may be creeping out of recession. The Global Search Indicators Report also said that top searches in the first quarter of 2010 included terms centered on first-time home buyers...
And during the worst recession since the Great Depression, branding was seen as nice to have, while traffic was seen as need to keep. News International today announced that two of its publications, The Times and The Sunday Times of London, would...
And considering that the Search Engine Strategies Conference & Expo series remained must-attend events on both sides of the pond during the worst recession since the Great Depression, I think it's fair to say that SESConferenceExpo's Channel helped.
I'm referring to the current recession, which was clearly driven by sales-at-any-cost goals, resulting in a lot of financial institutions taking on bad debt (because it increased sales), which looked great until they couldn't collect on the debt.
I wrote an article about what the recession can teach us, in which the silver lining was that marketers now see that search performance and volume are both impacted by other forms of media. Despite the problems of the economy, there were still...
Eric Schmidt, Google's chief executive, on a conference call with investors said "while there is a lot of uncertainty about the pace of economic recovery, we believe the worst of the recession is behind us and now feel confident about investing...
Otherwise, it was your regular Google stuff - defending their book settlement (which they're re-negotiating), defending their luxurious culture in a recession, and how they're good not evil (like Microsoft is, don't ya know?
Search marketing has been one of the few advertising channels that has weathered the recession with flying colors. Sure, you have a report that says your expenditure of $10,000 drove 200 conversions, and it's great to point to top-line revenue growth.
Everyone knows we're in a recession. Paradoxically, another outcome of the recession is a reduction in search volume, especially in certain verticals such as travel. For instance, buying the term "Las Vegas Hotel" on a national scale is pricey, and...
So, while trade shows and events in other industries may have been hit hard by the global recession, it appears that conferences and expos on the Internet marketing side of the fence are holding their own.
Recession Boost As factors from recession to emerging technologies convene, engines will have to create new revenue. This isn't Twitter (which is great for the 10 percent of the 23 million Americans who use it monthly).
