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  1. How to Get Over the One Hurdle Keeping You From Creating Awesome Content

    Content is now the foundation of SEO and social – the bread to SEO's peanut butter and social's jelly, if you will. Great Content Requires Active Ideation To consistently and repeatedly create awesome content, brainstorming must receive greater...

  2. SearchDay | Putting the 'Search' in Research

    and Author of 'Peanut Butter Manifesto' Brad Garlinghouse Heads to AOL Posted by Nathania Johnson Sep 8, 2009 In 2006, Brad Garlinghouse made waves at Yahoo! by releasing the "Peanut Butter Manifesto," which outlined a bunch of organizational and...

  3. A Guide to Search Engine Strategies New York 2009

    The topic of mixing social media peanut butter with SEO chocolate has and continues to ruffle feathers sometimes, but the concept of leveraging willing communities to perform highly important market research and segmentation for minimal budget is...

  4. PPC & SEO -- Two Great Tastes that Taste Great Together

    Peanut butter and chocolate are probably my favorite combined flavors. I like peanut butter on its own -- and I love chocolate -- but when you marry them together in the harmony that is a peanut butter cup.well I digress, we're not here to talk...

  5. The Big Picture - Well-Rounded SEM for SMBs, Part 1

    This first part will address the bread and butter of an online marketing campaign – Analytics, SEO and Paid Advertising. For example, Twitter or LinkedIn won't work for everyone, but addressing the possibility and making sure you're not missing a...

  6. Is Google App Engine HuddleChat a Campfire Rip-Off?

    Turned Campfire into Huddle, a la peanut butter sandwiches. We're flattered Google thinks Campfire is a great product," said Jason Fried, 37signals CEO and co-founder. Of all the App Engine apps in all the developer joints in all the Google...

  7. PR Pros Make Great Search Marketers

    Aren’t these the bread and butter of the public relations professional? At its heart, natural search is about creating great content and procuring links from quality sites. A PR pro's job is to create great content and obtain great coverage in...