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Goto Monthly Newsletter

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  1. How Overture (GoTo) Works

    Overture (GoTo) Search Term Suggestion Tool http://inventory.overture.com/d/searchinventory/suggestion/ GoTo Redevelops, Reaches Out, 9/00 GoTo Increases Prices, Appears At iWon, 3/01 Spam Scam Targets GoTo Listings Wired, July 6, 2001 http://www...

  2. The Search Engine Update, December 18, 2001, Number 115

    The #1 listing cost 41% more than the #5 listing on GOTO.com (Overture) at the time of the test. I expect to have that ready for the next newsletter. Search Engine Watch associate editor Chris Sherman will be providing more details about the...

  3. The Search Engine Report, December 3, 2001, Number 61

    Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last month. The twice-monthly "Search Engine Update" newsletter is just one of...

  4. The Search Engine Report December 3, 2001 - Number 61

    Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last month. The twice-monthly "Search Engine Update" newsletter is just one of...

  5. The Search Engine Update, November 20, 2001, Number 113

    Yahoo is now carrying paid placement listings on its search results pages, rather than just within its category pages, through a deal cut with Overture (the former GoTo) last week. Otherwise, as usual, I'll flag important SearchDay articles within...

  6. The Search Engine Update, November 5, 2001, Number 112

    Compares and contrasts the success with advertising that Google and Overture (GoTo) have been having. If you are not a member and somehow are receiving a copy of the newsletter, learn how to become a member at: http://searchenginewatch.com/about...

  7. The Search Engine Report October 2, 2001 - Number 59

    Today, from a search perspective, both sites now simply serve up paid listings -- Go uses GoTo, while NBCi uses paid listings-heavy Dogpile. That's to be the new name for GoTo, come October 8. It was nearly a year ago that GoTo announced it was...

  8. The Search Engine Update, October 2, 2001, Number 110

    Today, from a search perspective, both sites now simply serve up paid listings -- Go uses GoTo, while NBCi uses paid listings-heavy Dogpile. To Google or to GoTo? Writer Heather Green pits Goto against Google and finds that both are good in...

  9. The Search Engine Update, September 18, 2001, Number 109

    That's to be the new name for GoTo, come October 8. The move to the name in October will also mean a new stock ticker symbol, GOTO being replaced by OVER. Don't worry -- entering goto.com into your browser will still bring you to the right place...

  10. The Search Engine Report, October 2, 2001, Number 59

    Today, from a search perspective, both sites now simply serve up paid listings -- Go uses GoTo, while NBCi uses paid listings-heavy Dogpile. That's to be the new name for GoTo, come October 8. It was nearly a year ago that GoTo announced it was...