Googlewash" Is Googlewashed by Online Reputation DefendersGooglewashing now appears to be the domain of online reputation management companies. We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the...
Googlewash" Is Googlewashed by Online Reputation DefendersGooglewashing now appears to be the domain of online reputation management companies. Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted...
The story on embarassing photos and digital dirt resurrected the googlewash meme. Andrew Orlovski of The Register UK coined "googlewash" from the word "greenwash" - a spot of paint that "transforms" something rotten into something new.
But in this case, I find myself agreeing with The Register's Andrew Orlowski, who discussed how blogging activity might "googlewash" a term earlier this year. By now, many have learned about how a search for miserable failure on Google brings up...
But in this case, I find myself agreeing with The Register's Andrew Orlowski, who discussed how blogging activity might "googlewash" a term earlier this year (see http://www.theregister.co.uk/content/6/30087.html)
Among other things, back in April, Register writer Andrew Orlowski noted (http://theregister.co.uk/content/6/30195.html) that a story he wrote coining the term "googlewash" failed to show up in the top results on Google.
