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  1. Google Adjusts Standards for Newsworthy Material

    Over the past few days there have been many surprising headlines popping up in the "In the News" area of search results. More important, though, is the source of these headlines: Reddit, as well as additional nontraditional "news" sources, have...

  2. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Sensational headlines and weird compilations of related stories can drive page views but most companies succeed by attracting, engaging and converting readers to buyers. Tagging itself as a media company for the social age, BuzzFeed is one of today...

  3. Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha

    This search brings up results for the latest game score in National Hockey first and then lists the latest news headlines. Tap the magnifying glass in the search bar and narrow the search by Web, Images, Local and News – significantly fewer options...

  4. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Facebook, Twitter, and LinkedIn all feature top shared content as "Top News", "Top Tweet", and "Top Headlines" providing more opportunities to drive traffic. Blog/News Page: Get users to follow you socially, click-through to articles, click-through...