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  1. The Role of #Hashtags in Social Media and Search

    Below are a few resources to get you started in identifying and using hashtags to expand your reach and visibility online. The more people become engaged, the more likely they are to attend, or influence others to attend, watch live, or view after...

  2. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    In this week’s episode, Thom Craver and Miranda Miller shared the top news and resources from Chicago. Beyond cool toys you can take back to your kids or branded gadgets for your office, SES Chicago sponsors offer a number of useful, actionable...

  3. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Search Engine Watch columnists Noran El-Shinnaway and Merry Morud are both great resources on Facebook creative. We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed.

  4. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Small sites won’t have sufficient resources to defend themselves. Do you have other anti-SOPA resources to share? A Microsoft spokesperson explained their decision not to join the #StopSOPA blackout to Search Engine Watch: