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  1. SearchDay | Get More Attention with Legal PPC Ad Symbols

    Get More Attention with Legal PPC Ad Symbols SEW EXPERTS: PROFITABLE PPC Have you ever tested out non-alphanumeric symbols in your PPC ads? Google Launches Mobile App for Windows Mobile Posted by Feb 19, 2009 Google has launched its Mobile App for...

  2. SearchDay | I Love Crazy Link Ideas

    More from the Mailbag: Quality Score Mysteries and Great PPC Learning Resources PROFITABLE PPC David digs into the reader mailbag to discuss Google's quality score issues, and some good beginner resources for learning PPC advertising.

  3. SearchDay | Interpreting Keyword Reports

    Reading the Tea Leaves: Interpreting Keyword Reports PROFITABLE PPC Once enough data has accumulated, it's important to run reports and take action based on the data. But what do all those numbers mean, and how should we make adjustments to...

  4. SearchDay | Who Audits the Auditor?

    T-Mobile Officially Unveils First Google Android Phone Posted by Nathania Johnson Sep 23, 2008 After months of speculation, the long-awaited announcement of the first Google Android-powered mobile device has officially been announced.

  5. SearchDay | Making the Most of Search Engine Copywriting

    Show Me the Money: Bidding for Profitability PROFITABLE PPC How much should you bid? Google Makes "My Location" Circle Smaller, Larger Depending on, Er, Your Location Posted by Nathania Johnson Sep 16, 2008 Google has made some adjustments to the...

  6. SearchDay | Killer PPC Ads: The Final Word

    I'm Google, And I've Just Found.The Internet Posted by Nathania Johnson Sep 8, 2008 A new patent filing by Google evokes images of a new advertising campaign by AT&T featuring tv anchor Bill Kurtis traveling to the furthest regions of the earth...

  7. SearchDay: Awesome Ad Groups: Small is Good

    VERTICAL SEARCH Can the iPhone and Google's Android fix the limitations that have plagued mobile advertising and mobile search? Awesome Ad Groups: Small is Good PROFITABLE PPC Trying to fit all your keywords in one ad group is not going to get you...

  8. SearchDay: What Can TV Learn from Search?

    News from the Search Engine Watch Blog iPhone Applications That Accelerate Mobile Search Posted by Nathania Johnson Jul 11, 2008 Apple is releasing the next generation of its popular iPhone today, and users of the first gen phone (including yours...

  9. SearchDay: Local Search for Little Biz

    PROFITABLE PPC Pay-per-click advertising is 10 percent art, and 90 percent science. PPC Advertising: Art or Science? Learn the fundamentals and secrets of successful PPC advertising in this new weekly series.