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  1. OK Google: 'The End of Search as We Know It'

    In an article for Search Engine Watch earlier this month, Guillaume Bouchard forecast how to optimize for Google Now, citing local SEO as something to keep an eye on. "People communicate with each other by conversation, not by typing keywords...

  2. Google CEO Larry Page Suffers From Rare Voice Health Issue

    This statement should reassure investors, employees and others who watch Google closely as well as stop all the speculation surrounding his health. Google CEO Larry Page has finally confirmed the health issues surrounding his loss of voice which...

  3. Guy Kawasaki Talks Content Marketing, Social & Google+

    You can watch the entire interview here, and get additional thoughts from Kawasaki about email subject lines, Twitter's new Vine service, Motorola's culture, how many hours a day it takes to build a marketing platform, and if he actually invented...

  4. March Madness = Search and AdWords Madness?

    Occurring every spring, March Madness is the one time during the year when the public becomes fanatical over Division I college basketball finals wherein brackets are completed, bets runs rampant, and anxious fans gather to watch the games and...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    This is true for all types of websites, whether you want your visitors to make a purchase or donate so you can increase revenue, download a white paper so they can learn more about a specific topic, watch a video, spend more time engaging with the...